12 Best Korean Makeup Products From Our Favourite Korean Makeup Brands 2023

by Jih Yun

Looking to up your makeup game? Check out these best Korean makeup products that will help you do just that! 

Here’s a curated list of the best Korean makeup products from the our favorite makeup brands from Korea! Get the best makeup products in your makeup kit to look flawless all day, every day!

Why choose Korean makeup products?

Korean makeup products have skin care benefits. The K-beauty industry is pretty serious about skincare. And almost all Korean makeup brands offer makeup products that are formulated with skin-nourishing and skin-moisturizing ingredients. So you rest assured that your favorite Korean foundation, lipstick, or eye shadow is definitely going keep your skin nourished!

Here you will find some of the best Korean Makeup products, how you can use them or what they are good for, along with the link and price. 

It cannot get easier than that, so dive in!

Bets Korean Makeup Products — Quick Summary

Best Korean Makeup BrandsBest Korean Makeup Products
MisshaMissha BB CreamBest Korean Makeup Products 2022
InnisfreeInnisfree Pore Blur Pact – Best Korean Makeup Products For Oily Skin
A’pieu A’pieu Start up pore primer – Best Korean Makeup Base 
Laneige Laneige Lip Glowy Balm – Best Korean Makeup Lip Balm 
Etude HouseEtude House Play Colour Mini Eye Shadow Palette – Must-have Korean Beauty Products
InnisfreeInnisfree Gel Liner – Best Cheap Korean Makeup Brands
PeriPera PeriPera Ink Black Mascara – Best Korean Makeup Mascara 
Etude HouseEtude House Drawing Eye Brow – Best Korean Eyebrow Pencil
InnisfreeInnisfree Smart Blender – Best Korean Makeup Tools
Etude HouseEtude House Blush and Contour Brush 

Top Korean Makeup Products 2023

How To Choose The Right Korean Makeup Products For Your Skin Type

Korean makeup products have taken the beauty world by storm, and for good reason. With their advanced formulas and innovative ingredients, Korean makeup products can help you achieve a flawless complexion without compromising your skin’s health.

However, with so many Korean makeup products on the market, it can be tough to choose the right ones for your skin type. To start, consider your skin type.

If you have dry skin, look for products that are hydrating and nourishing, such as the Laneige Water Bank Moisture Cream. If you have oily or acne-prone skin, opt for products that help control oil and balance your skin’s pH levels, such as the Cosrx BHA Blackhead Power Liquid.

Next, consider your skin tone. Korean makeup products often cater to a wide range of skin tones, so it’s essential to pick shades that complement your complexion. The Missha M Perfect Cover BB Cream is an excellent choice for those with lighter skin tones, while the Etude House Double Lasting Foundation is perfect for those with darker skin tones.

Finally, don’t forget to read labels and ingredients carefully. If you have sensitive skin, look for products that are free of harsh chemicals and fragrances, such as the Pyunkang Yul Low pH Pore Deep Cleansing Foam.

Also, consider trying out new products in small amounts before applying them to your entire face. With these tips in mind, you’ll be on your way to finding the best Korean makeup products for your skin type and achieving a natural, radiant glow.

Where to buy Korean beauty products

Korean beauty products have been the talk of the town for quite some time now. From the 10-step skincare routine to the “glass skin” trend, everyone seems to be curious about them. So, if you’re one of those who want to try out Korean beauty products, you must be wondering where you can buy them.

Well, let me tell you – you’re in luck! Korean beauty products can be found in a variety of places, both online and offline. One of the best places to start is online marketplaces like Amazon, YesStyle, and Soko Glam.

They offer a wide range of Korean beauty products, from skincare to makeup, and usually have great deals and discounts. If you prefer to shop in-store, major retailers like Sephora and Ulta have started carrying Korean beauty brands like Laneige, Mamonde, and Cosrx.

You can also find Korean skincare boutiques in major cities like New York, Los Angeles, and San Francisco that specialize in Korean beauty products.

But if you’re looking for a more authentic Korean shopping experience, you can always try visiting Korean beauty shops like The Face Shop, Tony Moly, and Innisfree. These stores offer a variety of Korean beauty products and often have knowledgeable staff who can recommend products based on your specific skin concerns.

READ ALSO  10 Best Korean Foundations 2023 | Find The Perfect Match For Your Skin Tone!

In conclusion, there are many places where you can purchase Korean beauty products – online marketplaces, major retailers, Korean skincare boutiques, and Korean beauty shops. So, take your pick and give these amazing products a try!

What is the most popular makeup brand in Korea

When it comes to makeup, Korean beauty has taken the world by storm. From innovative skincare products to the most mesmerizing makeup, the Korean market has undoubtedly taken center stage. But what’s the most popular makeup brand in Korea? The answer is none other than Etude House.

Etude House is regarded as the queen of Korean makeup brands. Known for their magical packaging and high-quality products ranging from skincare to makeup, Etude House has earned a reputation for having some of the most excellent beauty products in the world.

The brand was initially created to cater to the younger generation, but their products are well-loved by everyone, regardless of age. From lip tints to face primers, foundation to eyeliner, the Korean brand has an extensive range of makeup products. One of the most iconic products by Etude House is their Double Lasting Foundation.

The foundation boasts an impressive long-wearing formula that stays put even in the harshest weather conditions. The product’s undeniable popularity can be attributed to the fact that it delivers on its promises and has a broad range of foundation shades to suit everyone.

Etude House has become a household name not only in Korea but also internationally, with fans flocking to their boutiques worldwide. It’s clear that their focus on quality, innovation, and affordability has resulted in the brand’s enormous success. If there’s one Korean makeup brand that’s worth splurging on, it’s definitely Etude House.

Why Korean makeup is better than western makeup brands

If you’re a beauty enthusiast, chances are you’ve heard of Korean makeup. It’s been taking the world by storm for good reason. Korean makeup products have become increasingly popular because they have a unique perspective on beauty.

Korean beauty is all about having clear, radiant skin and subtle, natural makeup that enhances rather than covers up your features. Here’s why Korean makeup is better than western makeup brands:

1. Quality Ingredients: Korean makeup products are formulated with high-quality ingredients that are gentle for all skin types, making them suitable for even those with sensitive skin.

2. Innovative Formulations: Korean brands are constantly innovating and researching new advancements in skincare and makeup. They often include nourishing ingredients like green tea, snail mucin, and honey in their formulations.

3. Attention to Detail: Korean makeup places a strong emphasis on achieving a flawless base. They take the time to create a smooth, even canvas with skincare and use lightweight, buildable makeup that looks like a second skin.

4. Affordable Pricing: Korean makeup is often more affordable than western brands without sacrificing quality. This makes it accessible for a wide range of people who want to achieve beautiful, glowing skin.

Overall, Korean makeup is all about taking care of your skin while enhancing your natural beauty. It’s a philosophy that most western brands are now starting to adopt, but Korean brands have been doing it for years.

With a unique approach to beauty and top-quality formulations, it’s no wonder that Korean makeup has become a global phenomenon.

Missha M Perfect BB Cream

Best Korean Makeup Products

Best Korean BB Creams

BB Cream is a miracle in the world of beauty and Missha is a pioneer in the range of BB cream. Having tested out several BB Creams, we recommend the range from Missha.

There are four options for you to choose from based on your preference and need, right from “Perfect cover” to “Wrinkle fill”.

My personal preference is the Missha M Perfect cover BB cream. I don’t even feel the need to wear a primer when I used this MISSHA BB Cream. The BB Cream has great coverage and still felt so light on my skin. And it successfully covered all my hyperpigmentation. And I love the scent on this one. It has a very refreshing scent and it didn’t feel too much.

What I absolutely loved about MISSHA M PErfect BB Cream is that it blended to perfection. It didn’t sit on the lines or didn’t get cakey and neither did it transfer. Absolute gem!

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missha m bb cream

Key Features: 

  • Lightweight formula 
  • Long -lasting 
  • Suitable for all skin types

Innisfree Pore Blur Pact

Best Korean Makeup Products For Oily Skin 

Here’s another one of the best Korean makeup products by Innisfree to give you that dewy finish. This should be a staple in your Korean makeup kit. 

Apply this over your makeup to set it and hold it in place. It blurs the pores –  true to its name – and the skin takes on a smooth texture. It absorbs excess oil and gives your skin a matte look.

This Korean makeup products by Innisfree is an absolute life saver – especially if you oily skin. I love this pore blur pact cause i just pat it on whenever my skin feels a bit too oily. And I can pat it on over my makeup which makes it simply great for touchups.

It felt super light on my skin even though I applied it over my makeup. It gave my skin this matte effect which i absolutely loved and it very quickly also hid my pores.

This pressed powder has a peachy tint which gives you a “peaches and cream” complexion and the non-comedogenic formula does not clog your pores. 

Innisfree Pore Blur Pact

Key Features:

  • Blurs pores
  • Brightens skin
  • Absorbs excess oil and sebum
  • Non-comedogenic formula
  • Matte finish 
  • Long lasting

A’Pieu Start Up Pore Primer

Best Korean Makeup Base

A primer is something many people skip as they don’t realise the true value of it. It is a blessing for those with large or open pores. 

Use the start up pore primer before you begin your makeup routine to close the pores and give your skin a tight, clean base. The rest of the makeup will sit better on your skin after this. 

A’pieu being a brand meant for young girls makes skin-friendly makeup that is very safe to be used every day. Definitely one of the best Korean makeup products!

best tony moly products

Key Features:

  • Prepares skin for makeup products 
  • Moisturising formula 
  • Contains tea-tree oil
  • Slightly tinted, helps cover up pores
  • Suitable for all skin types

Laneige Lip Glowy Balm

Best Korean Makeup Lip Balm

When you don’t feel like layering on the lipstick and just want light, glossy lips, go for the Glowy Balm by Laneige. With Shea butter as one of the main ingredients, this gloss gives you a hint of fruity color while hydrating your lips (without the sticky texture) and keeps them plump and soft

A lot of celebs are also loving this lip balm by Laneige!

son & park

Key Features: 

  • Best for chapped lips 
  • Lightweight lip balm
  • Hydrating formula 
  • Contains murumuru and shea butter to lock in moisture

Check out this best Korean makeup products below!

Etude House Play Colour Mini Eye Shadow Palette

Must-have Korean Beauty Products

When you can’t decide what shade to choose for an eye shadow, we say, get them all! Now we know that they can be quite expensive, especially the best quality brands, so Etude House has the solution for you with their mini palettes

One of the best Korean makeup products, the EH Play color eyeshadow palette, is heavily pigmented and has a combo of plain and glittery shades. Choose between four palettes, each of them delivered to you with 6 shades, each more gorgeous than another. 

k-beauty lipstick

Key Features: 

  • Highly pigmented
  • Plain and glittery shades in the same palette

Innisfree Gel Liner

Best Cheap Korean Makeup Brands

The quality of your eyeliner can make or break your eye makeup. Try the Gel liner by Innisfree for smooth application and rich pigment

It’s in the form of a pencil and it’s easy to apply, so a blessing for those who struggle to use liquid liners. The pigment can help you achieve a natural, matte look with smokey eyes. Definitely one of the best Korean makeup products by Innisfree! 

i'm from products

Key Features:

  • Creamy, gel formula
  • Smooth application 
  • Rich pigmentation 
  • Long-lasting

Peri Pera Ink Black Mascara

Best Korean Makeup Mascara 

Priced quite high, this mascara is a luxury or an indulgence. But it’s worth every penny as it separates and volumizes your lashes, giving you those big and defined eyes with just a couple of strokes. It has a non-smudging or non-clumping formula – every girl’s dream mascara! Check out this best Korean makeup products below!

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laneige best products

Key Features:

  • Separates and volumizes lashes
  • Long lasting 
  • anti-smudge formula
  • No-clump mascara

Drawing Eye Brow by Etude House

Best Korean Eyebrow Pencil

In three natural shades, Dark brown, brown and grey brown, the Drawing eye brow by Etude House is an eyebrow pencil contoured perfectly to draw or fill in your eyebrows. 

The angled tip helps you achieve the shape with precision while the spoolie can be used to brush out the colour. This best Korean makeup products is sweat proof and lasts all day long. 

The shape of your eye brows and the way they are drawn can say loads about your face, so do it right with the right product. 

clio kill cover cushion foundation

Key Features:

  • Angled tip for precise application 
  • Easy-to-use
  • Sweat-proof formula 
  • Long-lasting formula 
  • Features a spoolie

Innisfree Smart Blender

Best Korean Makeup Tools

Blending sponges can make all the difference to the way your makeup is applied and the finish you can achieve. While brushes are good, sponges are excellent to give you a natural, even-textured look. 

The Smart blender by Innisfree is a great value pack as it comes with three differently sized sponges that help you blend to perfection. They are firm, of great quality and very durable

Use the large sponge for foundation all over your face and neck, the medium one for the cheeks and the little one for hard to access areas like the crease of your nose. 

korean cosmetic

Key Features:

  • Precision blending 
  • Three sizes for convenient application in different areas of the face 

Etude House Blush and Contour Brush

Top Korean Makeup Brush

Etude House has some of the best makeup brushes you can find. They are soft, made of lambswool, yet feel strong enough and durable, and they come with wooden handles that are comfortable to hold and use. 

The Blush and Contour brush is something you must have as it has perfectly angled bristles that help you apply along your contours and blend in the contouring powder to give you those chiseled cheekbones. 

best innisfree products 2020

Key Features 

  • Wide angled head
  • Bristles made of lambswool
  • Wooden handle 
  • Good for powder blush and contouring

Too Cool for School Art Class by Rodin Shading

Too Cool for School Art Class by Rodin Shading Review

This Shading powder is used for contouring, highlighting, setting pact as well as a blusher. It has 3 colours and is very easy to blend in the skin. You can use this Korean makeup product on yuor cheeks, chin, hairline as well as face. 

Too Cool for School is very easy to use even for beginners. It’s delicate and natural. You can also get their blush palette which goes along pretty well with the shades of this shading powders. It has made contouring super easy for me. 


  • Can be used for highlighting, setting as well as a blush
  • Natural and delicate 
  • Long lasting effect

So these were some of the best Korean makeup products available. I have tried most of them and personally vouch for its quality – it’s definitely worth every penny!

My go-to Korean makeup products are Innisfree products. The Innisfree products listed here are the best Innisfree products of 2022! I also absolutely love the Laneige brand – one of Laneige’s best products is listed here as well – and that’s my go-to lip balm always! Missha makeup and Missha products are one of the top Korean makeup brands, though a bit on the expensive side – but definitely worth the price! 

Our Top Picks for Best Korean Makeup Products

Korean Makeup Products: FAQs

Which Korean Makeup brand is the best?

Innisfree is one of the best Korean makeup and skincare brands. It has a good range of makeup and the brand is easily accessible in many main cities across the world. Also, it’s one of the most affordable Korean makeup brands as well. 

What is the best Korean Foundation?

Innisfree Velvet cover foundation is one of the best Korean foundations available. It has a smooth, lightweight formula. It has a matte finish. 

Where can I get Korean makeup?

You can get a wide range of Korean makeup products on Amazon.com and other e-commerce stores. Check out this article to get the best Korean makeup products online. 

What are the most popular Korean makeup products to try?

Missha BB Cream
PeriPera Velvet Cheek Blush
Etude House Play Colour Mini Eye Shadow Palette
Etude House Drawing Eye Brow
Innisfree Cherry Blossom Lip tinted stick

Why You Should Trust BestKoreanProducts?

All our editors including the author of this article, Jih Yun do extensive research on the products reviewed and recommended in the article. We also use these products ourself to give you accurate, first hand information without any prejudice or bias. BestKoreanproducts has also got a team of medical reviewers and skincare experts to help give accurate advice and provide research-based facts concerning a product, its formulation or ingredients.

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